NEW YORK – April 23, 2024 – The Professional Fighters League (PFL), the fastest-growing and most innovative sports league, today announced that industry veteran Emilio Revelo will join the company as SVP, Media Strategy & Distribution.
Revelo, an industry veteran who spent 17 years at WWE most recently overseeing WWE’s global media rights, will be tasked with expanding Bellator media distribution globally while overseeing Canadian and Latin American distribution across all Professional Fighters League franchises. Revelo will also support efforts surrounding key strategic partnerships in Latin America while growing the PFL’s Hispanic audience.
“I am pleased to be joining the Professional Fighters League, an organization with a clear vision for global growth,” said Revelo. “The PFL’s unique format allows fans greater connectivity to the athletes on both a regional and global scale.”
“I am thrilled to announce the addition of Emilio Revelo as SVP, Media & Strategy for the Professional Fighters League,” said PFL SVP International Jame Frewin. “Emilio’s vast industry experience and know-how will continue to push the PFL to the forefront of MMA globally.”
PFL is the only organization in MMA with the sports-season format, where individual fighters compete in a Regular Season, Playoffs, and Championship each year. The combined roster of PFL and Bellator boasts 30% of its fighters independently world-ranked in the top 25 of their respective weight-class. PFL has an expansive global vision for the sport and is building the “Champions League of MMA” with PFL Europe, PFL MENA, and more international leagues in development. PFL leads in technology and innovation, with its proprietary PFL SmartCage, powering fight analytics, real-time betting, AI scoring, and a next-generation viewing experience. PFL is available on ESPN/ESPN+ in the U.S., DAZN in Canada and Europe, and broadcast and streamed in 160 countries with 20 premium media distribution partners.
ABOUT PROFESSIONAL FIGHTERS LEAGUE
Professional Fighters League (PFL) is a global powerhouse in MMA and the fastest-growing sports league worldwide. PFL has five live fight franchises, offering year-round content: PFL League Season, PFL PPV Super Fights, PFL Challenger Series, PFL International Leagues, and Bellator. Founded in 2018, PFL is backed by major blue-chip investors including SRJ, Ares, Knighthead, Luxor Capital, Waverley Capital, Elysian Park Ventures, and numerous NBA, MLB, NHL, and MLS team owners. MMA is the growth sport business of this decade, with 650 million fans worldwide, the youngest audience demographic, and true global revenue streams.
