NEW YORK – November 21, 2024 – The Professional Fighters League (PFL), the fastest growing and most innovative sports league, today announced Mark Loewinger will join the organization as Vice President of Event Marketing, Ticket Sales & Touring, North America.
In this role, Loewinger will oversee the organization’s event marketing across the high-level events the PFL hosts throughout North America. Most notably, Loewinger will oversee all aspects of ticket sales and touring for the Regular Season and Playoffs of the toughest test in MMA, the PFL Global Season which takes place across North America.
Based in Los Angeles, Loewinger’s experience derives from over 20 years in sports and entertainment. Most recently, Loewinger served as Senior Regional Director, Live Events, West Region at World Wrestling Entertainment (WWE) for over a decade. At WWE, Loewinger was instrumental in crafting a range of media and advertising initiatives while also overseeing strategic management and ensuring continuity for all WWE events in his region.
“We are excited to welcome Mark to the Professional Fighters League as Vice President of Event Marketing, Ticket Sales & Touring, overseeing the North America division,” said PFL CEO Peter Murray. “The experience Mark brings to the organization is unparalleled and we look forward to continuing to grow the PFL’s footprint in North America.”
“I am elated to join the most innovative and groundbreaking sports organization in the world,” said Loewinger. “The PFL’s track record of putting on high quality events across a variety of markets in North America is undeniable.”
ABOUT PROFESSIONAL FIGHTERS LEAGUE
Professional Fighters League (PFL) is a global powerhouse in MMA and the fastest-growing sports league worldwide. PFL has five live fight franchises, offering year-round content: PFL League Season, PFL PPV Super Fights, PFL Challenger Series, PFL International Leagues, and Bellator. Founded in 2018, PFL is backed by major blue-chip investors including SURJ, Ares, Knighthead, Luxor Capital, Waverley Capital, Elysian Park Ventures, and numerous NBA, MLB, NHL, and MLS team owners. MMA is the growth sport business of this decade, with 650 million fans worldwide, the youngest audience demographic, and true global revenue streams. PFLmma.com; Instagram (@PFLmma); Twitter (@PFLMMA); Facebook (/PFLmma).
