Partnership to provide exclusive content enhancing the gaming experience
NEW YORK (August 19, 2024) – The Professional Fighters League (PFL), the fastest growing and most innovative sports league, today announced BetBoom as an official betting partner. Through this new partnership, MMA fans will have access to exclusive content enhancing the gaming experience.
Pavel Krasnov, Head of Sponsorship at BetBoom, says, "We are excited to start our collaboration with the Professional Fighters League, an organization that shares our openness to innovation and excellence. Recently, our company has established a strong presence in the MMA world, an area in which we will continue to grow."
Bryan Calka, PFL Chief Commercial Officer added, “The PFL is pleased to welcome BetBoom as an official betting partner. Our organizations share the common goal of bringing premium experiences to MMA fans around the world.”
PFL is the only organization in MMA with the sports-season format, where individual fighters compete in a Regular Season, Playoffs, and Championship each year. The combined roster of PFL and Bellator boasts 30% of its fighters independently world-ranked in the top 25 of their respective weight class, the same percentage as UFC. PFL has an expansive global vision for the sport and is building the “Champions League of MMA” with PFL Europe, PFL MENA, and more international leagues in development. PFL leads in technology and innovation, with its proprietary PFL SmartCage, powering fight analytics, real-time betting, AI scoring, and a next-generation viewing experience. PFL is primetime on ESPN/ESPN+ in the U.S. and is broadcast and streamed in 150 countries with 20 premium media distribution partners.
ABOUT PROFESSIONAL FIGHTERS LEAGUE
Professional Fighters League (PFL) is a global powerhouse in MMA and the fastest-growing sports league worldwide. PFL has five live fight franchises, offering year-round content: PFL League Season, PFL PPV Super Fights, PFL Challenger Series, PFL International Leagues, and Bellator. Founded in 2018, PFL is backed by major blue-chip investors including SURJ, Ares, Knighthead, Luxor Capital, Waverley Capital, Elysian Park Ventures, and numerous NBA, MLB, NHL, and MLS team owners. MMA is the growth sport business of this decade, with 650 million fans worldwide, the youngest audience demographic, and true global revenue streams.
PFLmma.com; Instagram (@PFLmma); Twitter (@PFLMMA); Facebook (/PFLmma)
ABOUT BetBoom
BetBoom entered the market in 2011. In August 2020, the bookmaker underwent rebranding. The company’s focus has shifted towards simplicity, fun, and comfort — important qualities that set BetBoom apart from its competitors.
